Our Story-Matthew Huang

Matthew Huang - Co‑founder

Matthew is a Co‑founder of Blaze Fox. Before joining Alibaba, he worked in a large foreign trade group in Xiamen, building solid experience in international markets and cross‑border business. In 2008, he joined Alibaba Group as an Operations Expert at Alibaba.com, gaining a deep understanding of local supply chains and global e‑commerce over nine years.

From 2017 to 2023, he served as a Senior Manager with Alibaba Cloud and DingTalk, helping enterprises with digital transformation and AI‑driven solutions.

Keynote at the Alibaba.com Summit （March. 26, 2025）

Precious trail-running memories with his son

Matthew focuses on sustainable, long‑term value creation and win‑win partnerships. A seaside jogger and mountain lover, he believes outdoor time is the best way to reset in a noisy world. “I hope Blaze Fox brings better experiences to outdoor enthusiasts everywhere